Pricing

Simplified Template Configuration: New Variables Types

Say goodbye to hardcoding. We’ve added support for files, catalogs, and customer attributes as variable types. Now you can update templates faster — no code edits required.

At Synerise, we’re committed to making template configuration as intuitive and flexible as possible—so both technical and non-technical users can quickly adapt content to their needs without diving into code.

To support this vision, we’ve introduced three new Synerise variable typesfiles, catalogs, and customer attributes—which can now be embedded directly into your communication templates. Combined with our customizable configuration forms, these variables allow anyone on your team to adjust key elements of the template with just a few clicks.

A Simpler Way to Customize Templates

Our approach puts powerful tools into the hands of all users, regardless of their technical experience. By using a configuration form with intuitive input types—like text fields, toggles, and dropdowns—you can control various aspects of the template without touching the code.

And with support for Synerise Insert Select, you can go even further by embedding elements like product recommendations, aggregates, or behavioral metrics (e.g., last-seen products) into your templates using the same visual interface.

How this feature works

  • Files – Enables you to select files, such as images, directly from a dropdown list in the configuration form. This eliminates the need to manually search through code and enter image URLs, making template customization faster and more user-friendly.
  • Catalogs – Lets you select a product catalog directly from a dropdown list in the configuration form. This is especially useful for templates featuring banners or promotional content, allowing you to easily switch the referenced catalog across different communications. Instead of manually editing the code to update the catalog name, you can simply select it from the dropdown, saving time and reducing errors.
  • Attributes – Allows you to select a customer attribute, such as name or email, directly from a dropdown list. This is especially useful when personalizing templates, as it lets you easily swap attributes across different communications without manually editing the template.

This update is all about removing friction from your workflow—so your teams can focus on creativity and strategy, not on syntax and manual editing. Whether you're launching a product campaign, updating loyalty communications, or running A/B tests, template personalization has never been easier. Start building smarter, more adaptable templates today—because personalization should be powerful and easy to use.

Use Cases

We’ve expanded our use case catalog with new, real-world scenarios! 🚀 Built on insights from our customers and powered by the latest features in our platform, these use cases are designed to help you unlock even more value.
Campaigns

Simplified Template Configuration: New Variables Types

Say goodbye to hardcoding. We’ve added support for files, catalogs, and customer attributes as variable types. Now you can update templates faster — no code edits required.

At Synerise, we’re committed to making template configuration as intuitive and flexible as possible—so both technical and non-technical users can quickly adapt content to their needs without diving into code.

To support this vision, we’ve introduced three new Synerise variable typesfiles, catalogs, and customer attributes—which can now be embedded directly into your communication templates. Combined with our customizable configuration forms, these variables allow anyone on your team to adjust key elements of the template with just a few clicks.

A Simpler Way to Customize Templates

Our approach puts powerful tools into the hands of all users, regardless of their technical experience. By using a configuration form with intuitive input types—like text fields, toggles, and dropdowns—you can control various aspects of the template without touching the code.

And with support for Synerise Insert Select, you can go even further by embedding elements like product recommendations, aggregates, or behavioral metrics (e.g., last-seen products) into your templates using the same visual interface.

How this feature works

  • Files – Enables you to select files, such as images, directly from a dropdown list in the configuration form. This eliminates the need to manually search through code and enter image URLs, making template customization faster and more user-friendly.
  • Catalogs – Lets you select a product catalog directly from a dropdown list in the configuration form. This is especially useful for templates featuring banners or promotional content, allowing you to easily switch the referenced catalog across different communications. Instead of manually editing the code to update the catalog name, you can simply select it from the dropdown, saving time and reducing errors.
  • Attributes – Allows you to select a customer attribute, such as name or email, directly from a dropdown list. This is especially useful when personalizing templates, as it lets you easily swap attributes across different communications without manually editing the template.

This update is all about removing friction from your workflow—so your teams can focus on creativity and strategy, not on syntax and manual editing. Whether you're launching a product campaign, updating loyalty communications, or running A/B tests, template personalization has never been easier. Start building smarter, more adaptable templates today—because personalization should be powerful and easy to use.

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Principais benefícios

Explore as principais vantagens deste recurso e descubra o valor que ele agrega ao seu trabalho diário com o Synerise.

Personalização de campanha acessível ao usuário

Modifique facilmente os modelos por meio de um formulário de configuração estruturado sem a necessidade de codificação

Capacitação de usuários não técnicos para ajustar modelos de campanha com facilidade

Permita que usuários não técnicos personalizem facilmente modelos de campanha, promovendo uma colaboração mais fluida entre equipes

Redução de edições manuais em modelos e simplificação da configuração de campanhas

Minimize as edições manuais do modelo para agilizar e acelerar a configuração da campanha

Use Cases

Explore real-life use cases that demonstrate how to apply this feature in practice through inspiring, ready-to-use scenarios that solve real challenges.
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