Synerise | Marketing Investment Group personalizes customer experience

Client

2019

MIG it operates a chain of more than 450 stores, implementing fashion concepts in Sizeer, JD, 50 style, Timberland, Umbro, New Era.

14 countries 450 outlets, 30+ e-stores.

Centralize customer data across brands in multiple markets.

Increase the power of personalization:

Creation of a single loyalty programme for their brands

In search of innovation:

In the areas of combining sales and marketing activities in online and offline channels.

AI recommendations on the website

Activities that increase customer base, loyalty, and retention

Analysis of performance across different communication channels