With Reverse ETL integrations for Redshift and PostgreSQL, Synerise reduces the complexity. Data can be synced directly from your existing databases into Synerise, where it’s used to enrich customer profiles and activate insights - without manual exports, custom scripts, or ongoing maintenance.

What’s New

We've added two new integrations to Automation Hub: Amazon Redshift and PostgreSQL.

Build complete data flow workflows without writing code. Connect securely, parameterize queries with dynamic Jinjava tags (e.g., fetch data since last run), schedule syncs on-demand or recurring, and monitor every step with built-in logs.

Use the retrieved data to populate catalogs, enrich profiles, or power automations, all from one place.

Key Capabilities

• ‍Straightforward Connection
  Connect directly to Redshift or PostgreSQL using built-in SSH tunneling, enabling secure access without additional networking components, even in locked-down environments.

• Dynamic Querying with Jinjava
  Automate incremental loads by referencing last run dates or other dynamic parameters in your SQL query.

• Flexible Scheduling
  Run syncs on a schedule that fits your business cadence, daily, weekly, or custom intervals.

Why It Matters

Reverse ETL closes the loop between your data sources and Synerise. Instead of siloed insights, you get a single source of truth for personalization, segmentation, and AI-driven campaigns. Whether it’s syncing profile attributes, transaction history, or product catalogs, you can activate data where it matters - inside Synerise.

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