Pricing

Next-level AI Search in Magento plugin

Search is one of the most important moments in the e-commerce journey. It’s where customers express the strongest intent — and where the quality of the search experience directly impacts conversions. With the latest update to the Synerise Magento plugin, implementing AI-powered search becomes significantly more powerful while remaining easy to configure.

The update introduces four major capabilities that transform search from a simple lookup into a product discovery engine:

  • Suggestions for search autocomplete
  • Popular and last searched for zero-state and no-results pages
  • Recommendations for zero-state and no-results pages
  • Search listing

All of these can be configured directly inside the Magento plugin - no complex implementation required.

1. Search suggestions:

Search suggestions help users refine their queries in real time while typing in the search bar.

Instead of forcing users to guess the right phrase, the system proposes relevant queries that can guide them toward the products they are looking for.

When enabled, suggestions appear directly in the autocomplete panel and are fully tracked for analytics.

This includes events such as:

  • suggestion.search
  • suggestion.search.click

These signals help teams understand what users are searching for and how they interact with suggested queries.

2. Zero state results

Users often click the search bar before knowing exactly what they want.

Instead of showing an empty dropdown, the plugin now allows you to configure a zero-state search experience - a discovery panel displayed before any query is entered.

The zero-state panel can include:

  • Recent searches – phrases previously searched by the user
  • Top searches – popular queries across the website
  • Product recommendation campaigns - It can be any AI campaign built in Synerise, for example personalized product recommendations.

This turns the search field into a discovery surface, helping users explore products even before starting a search.

3. No results search

A search with no results is one of the most frustrating user experiences in e-commerce.

The updated plugin solves this by enabling recommendations when no products match a query.

Instead of a dead end, customers can see: e.g. recommended products, top searches, recent searches and so on.

These recommendations are configured using a campaign ID, allowing businesses to display curated products, bestsellers, or promoted items when no results are found.

4. Search listing

Beyond autocomplete, the plugin supports a full search results listing page powered by Synerise AI Search.

This listing allows users to:

  • Filter results
  • Sort products
  • Browse a structured search results page
  • Display recommendations

User interactions are automatically tracked with events such as:

item.search.click

This ensures that search analytics and AI models continuously improve based on real user behavior.

Additional improvements

Alongside the new core capabilities, the plugin also introduces several usability improvements.

Richer autocomplete results

Search results in autocomplete can now display:

  • Product images
  • Product prices
  • Product names

This improves visibility and helps users quickly identify relevant products.

Easy configuration

All search features can be configured directly in the Magento admin panel.

For example, you can define the minimum number of characters required to trigger autocomplete:

Why it matters

With these improvements, the Synerise Magento plugin makes it possible to implement a fully featured AI-powered search experience with minimal effort.

All directly inside the plugin.

The result: better product discovery, stronger engagement, and higher conversion from search.

Use Cases

We’ve expanded our use case catalog with new, real-world scenarios! 🚀 Built on insights from our customers and powered by the latest features in our platform, these use cases are designed to help you unlock even more value.
Search

Next-level AI Search in Magento plugin

Search is one of the most important moments in the e-commerce journey. It’s where customers express the strongest intent — and where the quality of the search experience directly impacts conversions. With the latest update to the Synerise Magento plugin, implementing AI-powered search becomes significantly more powerful while remaining easy to configure.

The update introduces four major capabilities that transform search from a simple lookup into a product discovery engine:

  • Suggestions for search autocomplete
  • Popular and last searched for zero-state and no-results pages
  • Recommendations for zero-state and no-results pages
  • Search listing

All of these can be configured directly inside the Magento plugin - no complex implementation required.

1. Search suggestions:

Search suggestions help users refine their queries in real time while typing in the search bar.

Instead of forcing users to guess the right phrase, the system proposes relevant queries that can guide them toward the products they are looking for.

When enabled, suggestions appear directly in the autocomplete panel and are fully tracked for analytics.

This includes events such as:

  • suggestion.search
  • suggestion.search.click

These signals help teams understand what users are searching for and how they interact with suggested queries.

2. Zero state results

Users often click the search bar before knowing exactly what they want.

Instead of showing an empty dropdown, the plugin now allows you to configure a zero-state search experience - a discovery panel displayed before any query is entered.

The zero-state panel can include:

  • Recent searches – phrases previously searched by the user
  • Top searches – popular queries across the website
  • Product recommendation campaigns - It can be any AI campaign built in Synerise, for example personalized product recommendations.

This turns the search field into a discovery surface, helping users explore products even before starting a search.

3. No results search

A search with no results is one of the most frustrating user experiences in e-commerce.

The updated plugin solves this by enabling recommendations when no products match a query.

Instead of a dead end, customers can see: e.g. recommended products, top searches, recent searches and so on.

These recommendations are configured using a campaign ID, allowing businesses to display curated products, bestsellers, or promoted items when no results are found.

4. Search listing

Beyond autocomplete, the plugin supports a full search results listing page powered by Synerise AI Search.

This listing allows users to:

  • Filter results
  • Sort products
  • Browse a structured search results page
  • Display recommendations

User interactions are automatically tracked with events such as:

item.search.click

This ensures that search analytics and AI models continuously improve based on real user behavior.

Additional improvements

Alongside the new core capabilities, the plugin also introduces several usability improvements.

Richer autocomplete results

Search results in autocomplete can now display:

  • Product images
  • Product prices
  • Product names

This improves visibility and helps users quickly identify relevant products.

Easy configuration

All search features can be configured directly in the Magento admin panel.

For example, you can define the minimum number of characters required to trigger autocomplete:

Why it matters

With these improvements, the Synerise Magento plugin makes it possible to implement a fully featured AI-powered search experience with minimal effort.

All directly inside the plugin.

The result: better product discovery, stronger engagement, and higher conversion from search.

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Key benefits

Explore the core advantages of this feature and discover the value it brings to your daily work with Synerise.

Better product discovery

Search suggestions and zero-state recommendations help users discover products faster — even before they finish typing a query.

No more dead ends in search

With recommendations for no-results scenarios, customers always get alternative product suggestions instead of empty pages.

Higher conversion from search

Richer autocomplete results, intelligent suggestions, and optimized search listings make it easier for customers to find and select products.

Faster implementation with Magento plugin

All search behaviors — suggestions, zero-state content, recommendations, and search listings — can be configured directly in the plugin without complex development.

Use Cases

Explore real-life use cases that demonstrate how to apply this feature in practice through inspiring, ready-to-use scenarios that solve real challenges.
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