Synerise took part in NRF 2026 in New York, one of the world’s largest and most important retail industry events. NRF is an annual conference that brings together retailers, technology providers, and industry leaders from around the world to discuss trends, challenges, and practical solutions shaping the future of retail and commerce.
During NRF 2026 the Synerise team participated in industry meetings, partner sessions, and on-site discussions focused on real-world use of AI in commerce.
Together with VTEX and dunnhumby, Synerise hosted and joined sessions centered on turning customer data into actionable insights. These conversations were supported by live demos and use cases showing how AI-driven decisioning and data activation can support day-to-day business processes — from product discovery to customer engagement and loyalty.
Synerise sessions and meetings were led by: Jaroslaw Krolewski, Sebastian Szczepaniak, Krzysztof Blusz, Frederico Heitmann, Tomasz Smardzewski, Michał Pastuszak, Karolina Kolodziej, and Tiago Sestari. The focus remained on practical implementation, not concepts — what works today, what scales, and what brings measurable impact.
Following NRF, the Synerise team continues partner meetings in New York, including a session at the VTEX office, with further discussions.
Below, you’ll find a photo recap from our presence at the event.
